Bollywood superstars Shah Rukh Khan and Aamir Khan came together on the same platform to raise the issue of the tiff between the film producers and multiplexes over revenue sharing. And both advocated a partnership of equality.”It should be a partnership of equality. Fifty percent sharing is fair. Distributors and exhibitors have to find a way to make it a viable business within their fifty percent. Within my fifty percent I have to make it profitable,” said Aamir at a press conference in Mumbai. “This is one industry and we all can survive only when each sector will earn a healthy share. We are here to find a solution to this,” added Aamir.
Apart from Aamir, industry veterans like Ronnie Screwvala, Mukesh Bhatt and Karan Johar were present, among others.Shah Rukh Khan, however, stressed that the press meet should not be seen as a “power show”.”This is not a power show. We haven’t gathered here to threaten multiplexes. It’s a show of coming together,” said Shah Rukh who also felt that there should be equal sharing of revenue. “We are here for fair rights for Friday nights,” he asserted.
The tiff between the producers and multiplexes started early February. And after several failed discussions, the producers decided to go on strike. From April 4 they have stopped giving release rights of new big-budget movies.